HOSS needed consistent look and branding to their line of fertilizers. The final designs bring together elements specific to each product, while at the same using a consistent message for the quality tool and equipment brand. Elements are kept in consistent locations and designed for a quick easy read, not a common feature with most fertilizer labels.

Original designs were inconsistent. I was hired to develop a single, concise and recognizable design for the brand. See Next for originals.

After compiling the required data I designed a better label for each of the products within a family.